To pitch anything successfully, be it a business proposal to your clients or yourself during a job interview, proper communication is important. However, communication is made up of two parts; talking and listening, which when both are done well, will lead to understanding. These components along with proficient English language skills, you will be more influential during your communication with others

Talking

You probably know everything there is to know about your product/service but if you cannot get those great selling points clearly in a way that your clients will understand, your excellent product knowledge will just remain YOUR excellent product knowledge. Why keep your product/service to yourself? Learning English in business can really make a difference when it comes to selling and getting your point across. Pair it with effective pitching and persuasive methods, you will be able to transfer the knowledge of your amazing product/service to your clients.

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Listening

Clients will typically ask some questions at various points of a business pitching session. Here, effective listening goes a long way. Being able to listen, process, and understand these questions can make the difference between clinching a sale and losing it. Having great English language skills will mean you are able to clearly understand any worries or questions the customer may have. You can then talk about them and offer suitable answers.

Understanding

Succeeding in the above two brings you much closer to better communication. However, to fully understand and effectively communicate during the session with the clients, you will need to carry out prior research. You must be able to understand the clients’ needs and wants in order to present a better-curated pitch to them. You will then also be able to prepare answers to certain anticipated questions clients might have once you have done your research. Often, you can do this by reading up their websites or watching videos on what they do, want, and need. Being able to understand English will certainly help if you are dealing with an English-speaking client whose company information (website, videos, social media) is all in English

We understand that the above might be easier said than done. Hence, we offer you ELSA Speak, one of the best corporate English training solutions. Many existing companies and learners have seen a remarkable improvement in English communication ability and work performance. With our proprietary artificial intelligence technology, we will help you become more influential during your business pitches, presentations etc.